The logo is a combination of a 5 and an S - the S stands for "step" but also for the counsellor's initial. The 2 characters combined form an upward arrow - a reference to positive transformation. The 5 takes central position and is surrounded by the S: this symbolises safety for the client. The diagonal line represents connection: both between Niki and her client as between Niki and her practice.
5 step therapy
Brand identity for a therapist from Amsterdam that represents both clinical professionalism and softness.